| Crain's St. Louis

If I Knew Then...

Even born leaders have learning curves. In this feature, local insiders share their wisdom and talk about mistakes that shaped their business philosophy.

Jeff Sinelli

founder and chief vibe officer
Which Wich

The Mistake: Anytime you start franchises, you’ll have your share of slick businessmen approaching you waving a lot of money. [In our case,] the...

Newest Most Popular Most Shared